Cynthia is affliated with Primerica. Who is Primerica Life? IMSA Membership Primerica Life is recognized by the Insurance Marketplace Standards Association (IMSA) for maintaining the highest ethical standards in the life insurance business. Facts About IMSA: Independent, non-profit organization Headquartered in Maryland Founded in 1996 – Primerica Life is a Charter Member
Mission Statement:“To strengthen trust and confidence in the life insurance industry by requiring member companies to demonstrate commitment to high, ethical marketplace standards.”
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IMSA Principles of Ethical Market Conduct: - To conduct business according to high standards of honesty and fairness and to render that service to its customers which, in the same circumstances, it would apply to or demand for itself.
- To provide competent and customer-focused sales and service.
- To engage in active and fair competition.
- To provide advertising and sales materials that are clear as to purpose and honest and fair as to content.
- To provide fair and expeditious handling of customer complaints and disputes.
- To maintain a system of supervision and monitoring that is reasonably designed to demonstrate the company’s commitment to and compliance with IMSA’s Principles and Code of Ethical Market Conduct.
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